Market Outlook 21 September – IT Selloff Drags Markets Lower
Good Morning and Welcome to your Market Outlook 21 September Edition.
The Indian stock market started the week on a shaky note, with Monday’s trade dominated by sharp selling in IT stocks. The trigger came from the U.S. move to hike H-1B visa fees to $100,000, a direct hit to Indian IT majors who rely on overseas talent deployment.
The impact was brutal – Nifty IT nosedived nearly 3%, erasing investor wealth in tech counters. The weakness spilled over to the benchmarks, where Nifty 50 slipped 122 points to 25,204.85 and the Sensex fell 435 points to 82,190.92. Banking names and smallcaps also ended lower but losses were relatively contained, with Nifty Bank down 0.31% and S&P BSE SmallCap shedding 0.69%.
As we step into Tuesday’s session, sentiment remains cautious with IT still in focus, while traders look for cues from global markets and institutional flows to set the tone.
Index Technical View – Market Outlook 21 September
According to Equitypandit’s analysis, the Indian indices remain in a positive trend, but with key levels that traders should carefully watch as we step into Tuesday’s session.
SENSEX- Market Outlook 21 September
At 82,190, the SENSEX remains in a positive trend despite Monday’s decline. If you are holding long positions, the advice is to continue with a daily closing stoploss at 82,394. A fresh short position can only be considered if the index closes below this level.

- Support Levels: 82,766 – 82,517 – 82,329
- Resistance Levels: 83,202 – 83,390 – 83,638
- Tentative Range: 82,446 – 83,581
Implication: Traders should keep watch near the 82,400 zone; a bounce could fuel recovery, while a slip may invite deeper correction.
NIFTY- Market Outlook 21 September
Closing at 25,204, the NIFTY too holds its positive bias. Long positions should be maintained with a stoploss at 25,232. Fresh shorts will only make sense if the index breaks this level on a closing basis.
- Support Levels: 25,353 – 25,282 – 25,233
- Resistance Levels: 25,472 – 25,520 – 25,591
- Tentative Range: 25,252 – 25,594
Implication: Watch for resilience around 25,200–25,250. A breakout above 25,520 could reignite bullish momentum.
BANKNIFTY- Market Outlook 21 September
Banking stocks managed to show relative strength, with BankNifty closing at 55,287. The trend remains positive, and long positions should be carried with a stoploss at 55,253. Only a breakdown below this level could open short opportunities.
- Support Levels: 55,534 – 55,340 – 55,189
- Resistance Levels: 55,878 – 56,029 – 56,223
- Tentative Range: 55,289 – 56,165
Implication: BankNifty looks steady; stability in financials could provide the much-needed cushion for broader indices.
News & Stocks – Market Outlook 21 September
Government Proposes Coal Exchange to Boost Transparency
The Coal Ministry has released draft rules to set up a Coal Exchange, to be overseen by the proposed Coal Controller Organisation (CCO). The exchange will transform coal trading into a structured commodity market, ensuring fair pricing, transparent grade classification, and sustainable mine closure processes. With India crossing 1 billion tonnes of coal production last fiscal and aiming for 1.5 billion tonnes by 2030, the move signals a major step toward market reforms in the energy sector.
Stock Impact: Coal India, NTPC, NLC India, and other coal-linked utilities could see long-term benefits from improved transparency and availability.
Global Trade Tensions Resurface
Markets are reassessing the future of U.S. tariffs, with experts warning that optimism may be premature. Jahangir Aziz of JPMorgan highlighted the legal fragility of tariffs under the IEEPA Act, now awaiting a U.S. Supreme Court verdict. A ruling against tariffs could reset global trade dynamics, while a slowdown in corporate margins and consumption may become visible by the fourth quarter.
Stock Impact: Indian IT exporters, metal producers, and global trade-dependent firms like Tata Steel, Infosys, and Tech Mahindra may face volatility as tariff uncertainties persist.
Ultra Gas & Energy Scales LNG Network
Essar-backed Ultra Gas & Energy Ltd (UGEL) announced it is now India’s largest private operator of LNG refuelling outlets, with six stations across major freight corridors. With plans to expand to 100 outlets supported by ₹900 crore investment, UGEL is driving the transition toward LNG and EV infrastructure for commercial fleets. Each station can refuel up to 600 LNG trucks per month, offering both environmental and economic benefits.
Stock Impact: Oil & Gas distribution firms like GAIL, IOCL, and Petronet LNG could see positive rub-off, while logistics players stand to gain from lower fuel costs.
Online Home Services Market to Double by FY30
India’s online home services market is expected to reach ₹85–88 billion by FY30, growing at 18–22% CAGR, according to Redseer. Demand is led by urban centers, but Tier II & III cities present strong expansion potential. With “instant home services” becoming a key trend, platforms offering on-demand cleaning, repair, and maintenance are reshaping consumer expectations.
Stock Impact: Urban Company (unlisted), Justdial (part of Reliance), and digital service marketplaces could see accelerated traction as consumers pay for speed and reliability.
L&T Joins Saudi Arabia’s Green Ammonia Push
Larsen & Toubro (L&T) has signed an MoU with ACWA Power for the renewables and grid scope of the Yanbu Green Ammonia Project in Saudi Arabia. The deal positions L&T to contribute EPC expertise in solar, wind, and battery energy storage infrastructure. With green hydrogen and ammonia gaining global traction, L&T is strengthening its presence in clean energy megaprojects abroad.
Stock Impact: L&T’s renewables vertical could see strong order inflows, boosting long-term revenue visibility and enhancing its clean energy credentials.
India–Russia Business Dialogue in Greater Noida
On September 26, India and Russia will engage in a high-level business dialogue at the UP International Trade Show. Focus areas include banking, education, technology, and joint ventures. Uttar Pradesh aims to leverage this platform to showcase itself as a global investment hub, with Russian firms likely to explore collaboration in industrial and infrastructure projects.
Stock Impact: Infrastructure, banking, and capital goods companies in Uttar Pradesh may benefit from enhanced bilateral cooperation.
Arada Expands into UK Real Estate
UAE developer Arada has acquired a 75% stake in British developer Regal, committing $680 million to build its presence in London. The move reflects Gulf developers’ growing appetite for diversification beyond oil economies. Arada plans to triple Regal’s pipeline over three years, adding to its existing projects worth 95 billion dirhams.
Stock Impact: Real estate players like DLF, Godrej Properties, and Sobha could find global investor interest spilling into Indian markets.
ONGC & OIL Launch ₹3,200 Crore Exploration Drive
State-run ONGC and Oil India will begin a ₹3,200 crore stratigraphic drilling campaign across deep-sea basins in Andaman, Mahanadi, Saurashtra, and Bengal. Supported by BP’s expertise, the project aims to identify untapped hydrocarbon reserves and strengthen India’s energy security. Results from the wells are expected over the next 12–15 months.
Stock Impact: ONGC and Oil India could see long-term value unlocking if new reserves are established, while oilfield services providers may benefit from increased exploration activity.
IPO GMP Update — Market Outlook 21 September
Mainboard IPOs
IPO Name | Open Date | Close Date | Listing Date | GMP (Listing Gain) |
---|---|---|---|---|
Pace Digitek | 26-Sep | 30-Sep | 06-Oct | ₹26 (11.87%) |
TruAlt Bioenergy | 25-Sep | 29-Sep | 03-Oct | ₹54 (10.89%) |
Jinkushal Industries | 25-Sep | 29-Sep | 03-Oct | ₹51 (42.15%) |
Epack Prefab Technologies | 24-Sep | 26-Sep | 01-Oct | ₹14 (6.86%) |
Jain Resource Recycling | 24-Sep | 26-Sep | 01-Oct | ₹17 (7.33%) |
Jaro Institute | 23-Sep | 25-Sep | 30-Sep | ₹115 (12.92%) |
Anand Rathi Share | 23-Sep | 25-Sep | 30-Sep | ₹27 (6.52%) |
Seshaasai Technologies | 23-Sep | 25-Sep | 30-Sep | ₹100 (23.64%) |
Solarworld Energy Solutions | 23-Sep | 25-Sep | 30-Sep | ₹65 (18.52%) |
Atlanta Electricals | 22-Sep | 24-Sep | 29-Sep | ₹100 (13.26%) |
Ganesh Consumer Products | 22-Sep | 24-Sep | 29-Sep | ₹10 (3.11%) |
Saatvik Green Energy | 19-Sep | 23-Sep | 26-Sep | ₹15 (3.23%) |
GK Energy | 19-Sep | 23-Sep | 26-Sep | ₹22 (14.38%) |
Ivalue Infosolutions | 18-Sep | 22-Sep | 25-Sep | ₹– (0.00%) |
VMS TMT | 17-Sep | 19-Sep | 24-Sep | ₹10 (10.10%) |
Euro Pratik Sales | 16-Sep | 18-Sep | 23-Sep | ₹10 (4.05%) |
SME IPOs
IPO Name | Open Date | Close Date | Listing Date | GMP (Listing Gain) |
---|---|---|---|---|
Systematic Industries (BSE SME) | 24-Sep | 26-Sep | 01-Oct | ₹10 (5.13%) |
Justo Realfintech (BSE SME) | 24-Sep | 26-Sep | 01-Oct | ₹20 (15.75%) |
Matrix Geo Solutions (NSE SME) | 23-Sep | 25-Sep | 30-Sep | ₹16 (15.38%) |
True Colors (BSE SME) | 23-Sep | 25-Sep | 30-Sep | ₹45 (23.56%) |
Ecoline Exim (NSE SME) | 23-Sep | 25-Sep | 30-Sep | ₹10 (7.09%) |
Aptus Pharma (BSE SME) | 23-Sep | 25-Sep | 30-Sep | ₹7 (10.00%) |
JD Cables (BSE SME) | 18-Sep | 22-Sep | 25-Sep | ₹43 (28.29%) |
Prime Cable Industries (NSE SME) | 22-Sep | 24-Sep | 29-Sep | ₹5 (6.02%) |
Sampat Aluminium (BSE SME) | 17-Sep | 19-Sep | 24-Sep | ₹19 (15.83%) |
Quick take — hottest IPOs to watch (Market Outlook 21 September):
- Jinkushal Industries — very strong GMP 42.15% (Listing: 03-Oct).
- JD Cables (SME) — GMP 28.29% (Listing: 25-Sep).
- Seshaasai Technologies — GMP 23.64% (Listing: 30-Sep).
- True Colors (SME) — GMP 23.56% (Listing: 30-Sep).
- Solarworld Energy — GMP 18.52% (Listing: 30-Sep).
- Atlanta Electricals / Jaro / GK / Pace — strong interest (GMPs in double digits) — watch their listing days and grey-market momentum.
Stocks in Radar — Market Outlook 21 September
Bajaj Consumer Care (CMP ₹258 | Target ₹400 | Upside 55%)
Research: ICICI Securities
Bajaj Consumer Care is back in focus with ICICI Securities maintaining a BUY rating and raising its target price to ₹400, signaling a strong 55% upside. The company, known for its flagship brand Almond Drops Hair Oil (ADHO), is undergoing a leadership-driven transformation under its new MD & CEO, Naveen Pandey, who brings rich experience from Asian Paints, PepsiCo, Marico, and Unibic.
Investment Rationale
- Leadership Revamp: Naveen Pandey is pushing for growth turnaround in ADHO through sharper distribution, higher marketing investments, and innovation-led strategies.
- Profitability Focus: The company targets EBITDA margin recovery towards industry levels in low 20s, supported by pricing actions, supply chain efficiency, and cost optimization.
- Innovation Edge: Future growth will be driven by incremental and profitable product launches, particularly in alternative and digital channels.
- Orderly Expansion: Management plans to invest in long-term capabilities including R&D, technology, and talent, ensuring competitive resilience.
Financial Snapshot (FY24–27E)
- Revenue expected to grow from ₹9,428 mn (FY25A) to ₹11,072 mn (FY27E).
- Net Profit recovery: ₹1,301 mn (FY25A) → ₹1,793 mn (FY27E).
- EPS CAGR ~17% (FY25–27E).
- Valuations: Trades at 20.5x FY27E P/E, attractive for a consumer brand turnaround play.
Risks
- Heavy reliance on single brand ADHO.
- Commodity cost inflation.
- Execution challenges in scaling new product categories.
Outlook
With a strong management transition, robust brand equity, and profitability levers in play, Bajaj Consumer Care is positioned as a turnaround story in consumer staples. For investors eyeing medium-to-long-term consumer plays, this stock stays firmly on the radar in our Market Outlook 21 September edition.
Conclusion — Market Outlook 21 September
As we head into Tuesday’s trade, sentiment remains fragile after Monday’s sharp sell-off, especially in IT stocks post the U.S. visa fee hike shocker. Banking and smallcaps offered some cushion, but the undertone is clearly cautious. Global cues, FII flows, and sectoral rotations will decide the near-term direction.
Investors should stay selective — sticking with fundamentally strong names and keeping an eye on upcoming IPO activity for opportunities. For traders, key support and resistance levels shared earlier will be crucial to navigate volatility.
Stay disciplined, avoid over-leveraging, and remember — every dip in the market is also a chance to reassess and realign portfolios for the bigger picture.
That’s all for today’s Market Outlook 21 September edition. We’ll be back tomorrow morning with sharper insights, key stock ideas, and the latest IPO buzz.
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